1.2 mil Euro will be spent for advertise a website. I saw yesterday the first videospot on TV. Nice.
The website is FONDURI-UE.RO, otherwise an unknown site until now.
The money … as every time are not so clear.
When reading “The 11 Immutable Laws of Internet Branding” a couple of years ago, I was astonished of the budgets spent in America in 2000. But it seems somebody from government read the book too.
advertising : finantare europeana sector IT